Marketing si Afaceri Economice Internationale an II


Test Autoevaluare: Limba Engleza - Sem 2 - 2009-2010 (9105)
Test adaugat de :pauleduardd

1 ) (83 - ADEV/FALS) (F ai ales : )
   To be creative implies to be a very organized person
  • Adevarat Fals
2 ) (101 - ADEV/FALS) (F ai ales : )
   “Left-brain” dominated people tend to focus more on their feelings.rather
than on their reason
  • Adevarat Fals
3 ) (60 - ADEV/FALS) (F ai ales : )
   B2C marketing designates a set of transactions between two companies.
  • Adevarat Fals
4 ) (153 - MULTI SELECT) (B ai ales : )
   In the late 1990’s the onset of pre-pay options triggered a dramatic ……..in
sales.
  • a. raising
  • b. upturn
  • c. lift
5 ) (95 - ADEV/FALS) (A ai ales : )
   Both branches and subsidiaries are full-service banking institutions
  • Adevarat Fals
6 ) (115 - MULTI SELECT) (C ai ales : )
   If you are just……..a business you obviously don’t have any existing
customers
  • a. ending
  • b. beginning
  • c. starting up
7 ) (65 - ADEV/FALS) (A ai ales : )
   The use of direct distribution mail order or direct delivery of services is one of
the direct marketers’ most powerful weapons
  • Adevarat Fals
8 ) (242 - COMPLETATI) (willreact ai ales : )
   Fill in the blanks with the right form of the verb so as to form correct
grammatical statements: If a message has been aimed only at selling, the
Internet users (react) …...negatively.
9 ) (39 - ADEV/FALS) (F ai ales : )
   On January 2008, Vodafone made the UK’s firstmobile call.
  • Adevarat Fals
10 ) (105 - MULTI SELECT) (C ai ales : )
   I. wish I…more imagination.
  • a. have had
  • b. to have
  • c. had
11 ) (177 - MULTI SELECT) (B ai ales : )
   Mobile phones …….have followed a classic ‘S-shaped’ curve.
  • a. selling
  • b. sales
  • c. shopping
12 ) (173 - MULTI SELECT) (B ai ales : )
  
    A) market leader is the company that …….the largest quantity of a particular
product and thus emerges as a leader
  • a. promotes
  • b. sells
  • c. advertises
13 ) (219 - COMPLETATI) (ordered ai ales : )
   Fill in the blanks with the right form of the verb so as to form correct
grammatical statements: The company had created the most suitable
marketing mix before they (to order)...... the launching of the new product.
14 ) (79 - ADEV/FALS) (F ai ales : )
   In a big company, such as IBM, for instance, the general manager is the one
who hires people.
  • Adevarat Fals
15 ) (64 - ADEV/FALS) (A ai ales : )
   The purpose of advertising is to persuade.
  • Adevarat Fals

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